2008年11月20日 星期四

把貴公司的研究發展眾包出去

Crowdsource your research: "Most companies struggle with research and development and how to come up with and execute newer and more innovative ways of doing business. It could be as creatively challenging as trying to figure out a new marketing model, or as scientifically overwhelming as devising an entirely new way of manufacturing your goods. R&D is expensive. It takes a lot of time. And because most of these teams have been at it for quite some time, there is the off chance that they simply 'can't see the forest from the trees.' They've been at it so long that real innovation does not happen, and the end result is often variations on an old theme."

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